Toyota Camatte display at Tokyo Toy Show 2014

Toyota will exhibit a booth dedicated exclusively to the Camatte, a customisable, sporty, family-oriented concept, at the International Tokyo Toy Show 2014.

The Camatte concept, which was originally shown at the 2012 International Tokyo Toy Show, conveys the appeal of cars to current and future drivers alike by enabling parents and children to share the joy of driving and customising.

Toyota’s booth, called the Camatte Lab, is divided into two zones: a Tech Lab that lets visitors look at the inner workings of the car, and a hands-on Design Lab that allows visitors to easily customise a Camatte.

See also
Toyota Camatte: Kids give thumbs up to tiny EV
Toyota Camatte concept unveiled – video

Tech Lab
The Camatte57s – first revealed at the 2013 Tokyo Toy Show – will be displayed without its body panels, to allow viewing of the steering gear and differential gear box. Visitors can easily see the internal parts moving when the steering wheel and accelerator are operated, making it easy to understand how these parts work.

Design lab
The Camatte57s Sport – revealed alongside the Camatte57s last year – will be displayed with LEDs on the bonnet. Visitors can customise the vehicle by displaying their own digital drawings on the LEDs.

The Tokyo Toy Show 2014 will be held at the Tokyo Big Sight from June 14 – 15.

By Iain Reid


  1. Watch your warranty, my 2006 Prius just went out of warranty with only 83000 miles and the hybrid battery failed. Toyota will do nothing to help. I’m out US $4000 for something that should last much longer. I have two Prius vehicles, that’s it for me.

  2. Hi Stephen
    Thanks for your post. Sorry to read about your Prius and we would recommend that you contact the Toyota distributor in the US regarding your concerns, who will be able to advise you further.

  3. Hi OG
    Thanks for your post and for your interest in the Toyota Camatte.
    Not for sale unfortunately but if anything does change do stay tuned to our Blog for the latest news.

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