Driving down emissions is a top priority for all car makers and we’re pleased to hear this week that Toyota has been hailed as the “greenest manufacturer” by a leading industry analyst.
It has earned the accolade from Clean Green Cars, which, based on its checking of independent data sources, names Toyota as the first manufacturer to reduce the average CO2 output of its model range to less than 130g/km. That figure is important because it is the target set by the European Union for all car manufacturers to achieve by 2013.
It’s perhaps not surprising that Toyota has led the way, given the big advances it has made during the past year. It has enjoyed an excellent response to the introduction of its new Prius and the ultra-compact iQ, both of which boast sub-100g/km emissions. The application of Toyota Optimal Drive technologies right across the Toyota range has also given customers a much greater choice of new, cleaner and more efficient engines, all contributing to the lower CO2 average.
Of course Toyota’s ambitions for greener motoring do not stop here. With the prospect of the full hybrid Auris joining the range late next year, pioneering a new wave of Toyota hybrids, we’re expecting to see that 130g/km average soon falling even further.