Toyota Auris HSD projection mapping: Get your energy back with Hybrid Synergy Drive

What happens when you combine the new Auris with Hybrid Synergy Drive (HSD), a hidden London location, seven projectors and 28 million pixels of texture? Click on the video below to find out…


Using innovative 3D projection mapping technology, the video showcases how the new full-hybrid Toyota Auris Hybrid is able to constantly recycle the energy it uses. We gave you a preview of the event a couple of weeks ago, but now you can see the full effect in glorious high definition, as well as a special making of video that goes behind the scenes with the production crew.

Did you know that the new Auris Hybrid can capture and re-use energy in a way that standard petrol and diesel cars can’t? That’s just the beginning of the story – click here to find out more about the Auris with Hybrid Synergy Drive.

If you’re already feeling the benefit of driving your own Auris Hybrid, the next time someone asks you what’s different about your car, just click on the video above or ask them to visit

One comment

  1. It’s about time someone took this technology and used it more specifically. I’ve seen so many amazing examples of 3D projection mapping, but they always seem to rely on a wall or building as a canvas – this is the first time I’ve seen it used seamlessly to communicate a message rather than just wow people. Love how the product has become the media space, how much more integrated can you get?

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